Build a positioning map of your competitors

Modelyx reads competitors' websites and ads, scores them on two axes you choose and plots a positioning map with the empty spots marked.

Level: Full report · Result: Dashboards, Reports and summaries · Platforms: Web and websites, Ad libraries · For: Founders and small business owners, Marketers

Example request

Plot a positioning map of online English schools in Uzbekistan: price (low to premium) on one axis, group vs individual lessons on the other. Use their websites and current ads, and show where there's a gap.

What you need

A list of competitors or a niche and city
Two axes (optional)

What you get

An interactive positioning map
The evidence behind each brand's position
Gaps in the market worth owning

How it works

Modelyx gathers what each competitor says about price, audience and promise from public pages and ads, scores them consistently and plots the result.

Tips

If you don't know the axes, ask Modelyx to suggest the two that split the market best.

Limits

Positions reflect public messaging, not actual customer perception.

Learn more

Step-by-step guide: Build an interactive dashboard and share it.